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	<title>Stephen Bolen &#187; Jobs</title>
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	<link>http://sbolen.me</link>
	<description>UX Designer &#38; Developer</description>
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		<title>Google finally seeks out social media director</title>
		<link>http://sbolen.me/2010/05/11/google-finally-seeks-out-social-media-director/</link>
		<comments>http://sbolen.me/2010/05/11/google-finally-seeks-out-social-media-director/#comments</comments>
		<pubDate>Tue, 11 May 2010 13:35:40 +0000</pubDate>
		<dc:creator>Stephen</dc:creator>
				<category><![CDATA[GigaOM]]></category>
		<category><![CDATA[gizmodo]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google Buzz]]></category>
		<category><![CDATA[Google Wave]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://sbolen.me/?p=753</guid>
		<description><![CDATA[Gizmodo is reporting that Google is finally &#8211; after a botched Google Buzz launch and a stalled Google Wave launch (is it even launched yet?) &#8211; hiring for a head of social media. GigaOM acquired a recruiting letter from Google: This is a new and very strategic position, as Google knows it is late on [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="nofollow" target="_blank" href="http://gizmodo.com/5535511/google-hiring-head-of-social-three-months-too-late" target="_blank">Gizmodo is reporting</a> that Google is finally &#8211; after a botched Google Buzz launch and a stalled Google Wave <em>launch</em> (is it even launched yet?) &#8211; hiring for a head of social media.</p>
<p><a rel="nofollow" target="_blank" href="http://gigaom.com/2010/05/10/google-seeks-to-hire-head-of-social/" target="_blank">GigaOM acquired a recruiting letter from Google</a>:</p>
<blockquote><p>This is a new and very strategic position, as Google knows it is late on this front and is appropriately humble about it. In Google&#8217;s view, conceptually, there are two ways to tackle social, each impacting who may be successful in this senior post: 1) building an innovating offering specifically in this area; or 2) developing the capability and integrating social into Google&#8217;s existing portfolio.</p></blockquote>
<p>If you&#8217;re a regular reader of my blog, you&#8217;ve probably seen my <a href="http://sbolen.me/internet/google-buzz-first-thoughts/">initial thoughts</a> and <a href="http://sbolen.me/internet/3-things-to-change-google-buzz/">problems</a> with Google Buzz (aside from the whole privacy sinkholes &#8211; those were pretty obvious from the get-go). Would the director of social media have the authority to change anything about the products, or would s(he) only have the ability to promote and guide product launches? Clearly, there are a lot of unanswered questions one would have to consider before applying/taking the position.</p>
<p>So, <strong>your homework assignment for today</strong>: Would you tackle the position at Google? Why or why not? What advice would you give to Google&#8217;s new head of social media?</p>
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		<item>
		<title>Hiring for Social Media</title>
		<link>http://sbolen.me/2009/11/12/hiring-for-social-media/</link>
		<comments>http://sbolen.me/2009/11/12/hiring-for-social-media/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 05:22:23 +0000</pubDate>
		<dc:creator>Stephen</dc:creator>
				<category><![CDATA[Amber Naslund]]></category>
		<category><![CDATA[Hiring]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://sbolen.me/?p=188</guid>
		<description><![CDATA[First, if you&#8217;re not reading Amber Naslund&#8217;s awesome blog, Altitude Marketing, you&#8217;re missing out. Seriously &#8211; run over there and load up your feed reader. You&#8217;ll be very, very glad you did. Amber currently has a two-parter on her website about Hiring for Social Media. This is a MUST READ: The Ugly Side &#38; Good [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-189" style="margin: 2px;" title="office" src="http://sbolen.me/wp-content/uploads/2009/11/office.jpg" alt="office" width="192" height="144" />First, if you&#8217;re not reading Amber Naslund&#8217;s awesome blog, <a rel="nofollow" target="_blank" title="Amber Naslund - Altitude Branding" href="http://altitudebranding.com/">Altitude Marketing</a>, you&#8217;re missing out. Seriously &#8211; run over there and load up your feed reader. You&#8217;ll be very, <em><span style="text-decoration: underline;">very</span></em> glad you did.</p>
<p>Amber currently has a two-parter on her website about <strong>Hiring for Social Media</strong>. This is a MUST READ: <a rel="nofollow" target="_blank" title="The ugly side of hiring for social media" href="http://altitudebranding.com/2009/11/hiring-for-social-media-the-ugly-side/">The Ugly Side</a> &amp; <a rel="nofollow" target="_blank" title="Good Moves hiring for social media" href="http://altitudebranding.com/2009/11/hiring-for-social-media-good-moves/">Good Moves</a></p>
<p>Highlights:</p>
<ul>
<li>Companies are trying to figure out who to hire.
<ul>
<li>Some good job descriptions/duties</li>
<li>Some absolutely head-shakingly bad job descriptions/duties</li>
</ul>
</li>
<li>Few companies &#8220;get it,&#8221; so be careful when you&#8217;re looking.</li>
<li>Right now, the bad outweighs the good, but that will change with time.</li>
</ul>
<p>What are you waiting for? <a rel="nofollow" target="_blank" title="Amber Naslund - Altitude Branding" href="http://altitudebranding.com/"><strong>GO TO AMBER&#8217;S BLOG! →</strong></a></p>
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