Ning's new business model is an opportunity for WordPress MU

Ning LogoTechCrunch is reporting that Ning, the easy-to-configure-out-of-the-box social network, is killing off their free product, “forcing existing free networks to either make the change to premium accounts or migrate their networks elsewhere.” (via)

This is a big opportunity for WordPress MU and the web development community to create Ning-like sites using a stable WordPress MU install and BuddyPress plugin. The WordPress 3.0 roadmap supports this thinking.

Let’s compare prices, shall we?

Feature Ning WordPress MU
Support

$10/mo ($120/year)- $100/mo ($1,200/year) Free via developer community
Custom domains

$5/mo ($60/year) Varies (GoDaddy, NetSol, etc)
Extra storage & bandwidth

$10/mo ($120/year) Varies (HostGator, Bluehost, (mt), etc)
Ad Removal

$25/mo ($300/year) None

Hide that you’re running your social network on Ning $25/mo ($300/year) None

Yearly cost: $900.00 – $1,980.00 Varies (≤$200)

 
The conclusion I draw from all this, is that with a little technical know-how, you can set up your WordPress MU community with a savings of at least 78% of the cheapest ad-free, unbranded Ning community. Sure, you’ll inherit the hassle of actually having to know what you’re doing, coupled with managing a shared hosting account, but the cost savings will more than make up for any knowledge gaps.

And, you know, there are people out there who can help set these networks up. *cough*

About Stephen

Stephen Bolen is a 32 year old User Experience Designer and Website Developer from St. Louis, Missouri. Feel free to read more about Stephen, or Hire Stephen. He won't bite.